Top 5 Things to Check Before You Buy Gold Jewelry

Gold is regarded as one of the most precious metals available on this Earth. Not only ladies are fond of gold, rather male personalities are getting attracted towards gold ornaments these days. Gold is also considered a great hedge against investment. It is a wonderful way of investing your hard-earned money. Indians regard gold as a sign of purity, opulence and prosperity. But, while buying gold jewelry from the market, many people get cheated. Few people are aware of the technique of judging gold ornament.

In order to safeguard your hard earn money from dishonest traders, it is important to keep few points in your mind while purchasing gold ornaments.

gold jewelry

5 things to check before buying gold jewelry


It is really important to check the purity of a gold ornament. Much gold ornament has specific marking placed at its inner part to indicate its Carat age. Since pure gold is very soft to be used as jewelry, some alloy is mixed with pure gold to make it ornamental gold. Alloy used in ornamental gold are silver, zinc, copper and nickel. These metals portray strength and durability of the gold ornament. Generally, gold is available in different variations such as 18K, 22K and 24K.


Color of gold metal is another important way to check whether the particular ornament is pure or not. Categorization of gold on the basis of color are yellow gold, rose gold and white gold. Many people prefer two tone styles in gold jewelry where, white gold and yellow gold is mixed together to form a pretty gold jewelry. You can now find a variety of such jewelries in many branded jewelry stores. You can always trust the brand name to get authentic jewelry.

Magnetic check

Since, the jewelers can create high and low quality of jewelries in same design and style; it becomes really difficult for the common people to understand the quality by just viewing. You can now run a jewelers magnet over the jewelry. If the jewelry is made up of pure gold, it will not stick to the magnet. Sometimes an artificial stamp is placed at the back side of the gold jewelry which looks exactly like a real stamp. Thus, it is really important to carry such magnet when you are going to shop gold from the market. You can also refer this link to know how to test gold purity.

Identify right stamp

According to the law in many countries, no jewelers are allowed to trade if they sell their jewelry without carat stamp. It is important to have a look at the clear stamp that indicates the Caratage of the jewelry item. This authenticity is controlled by hallmarking system. Branded jewelers have their own stamp on the jewelry item. People would be assured about the quality as soon as they find the stamp of that particular jeweler. You can also look at the BIS mark on the jewelry before buying it from the market.


You can now get updates about gold rates everyday from internet. The share trading website will provide actual rate of gold every day. When you are buying gold, you must check whether the jeweler is selling the product in the same rate. If they are selling it in low rate, you must understand that quality of good is not up to the mark. You should even not tolerate higher price of gold than market rate.

Above mentioned points will help each individual to purchase gold ornament without getting cheated. You must try to understand gold variation, price, purity and weight before purchasing it. You can even speak to experts before deciding about a major purchase of gold jewelry.


  1. There are a lot of factors that you have to take into consideration when buying gold jewelry online. It is especially great that the article brings up purity as one thing to look for. After all, if you are going to make the effort of buying jewelry online you want it to be legitimate.

  2. It is really important that the inspection should be done by a 3rd party person who will give an honest review and report. Why not use the new Veryfier app to hire an independent third-party person to go out inspect and check the item before you purchase? Download the app at the Veryfier website or go to iTunes store and install the VeryfierApp.

  3. Thank you for the information. I think I knew that gold wasn’t magnetic, but it’s still a good idea to bring a magnet to the market. It’s cool that that test can actually show purity as well. Also the stamp, I will reiterate is super important. It marks authenticity as you said. Thank you again!

  4. It’s true that most people aren’t able recognize the difference between pure gold and cheap gold. I like the idea of running a jewelers magnet over the jewelry to see if it’s pure gold or not. I did not know that a lot of jewelry has a stamp on it letting you know the brand and the quality of the gold. These are all very helpful indicators to check before you buy gold jewelry. Thank you for sharing your expertise.


Please enter your comment!
Please enter your name here