Clickbank, everybody knows about it. However, only few would know how to make money with it. Clickbank program has been a mystery and only few marketers have been able to unlock this mystery.
If you want to make money with Clickbank affiliate program then you ought to read this blogpost. Although this blogpost is targeted for Indian Clickbank affiliate but marketers from other countries can also learn few things from it.
Indian marketers have to know few basic things before they start working out with this program. Hence, I jot down 10 points that an Indian Clickbank affiliate need to know.
1. Clickbank Affiliate Program ONLY for Experienced Marketers
The first thing that an Indian affiliate marketers need to know is Clickbank affiliate program is not for new marketers or bloggers. What happens is that people who are interested in making money online are misled that affiliate marketing is the best way to make money.
Well! There is no doubt about it that with affiliate marketing you could make hell lot of money. However, when it comes for the new marketers then they should better stay away. Its absolutely not their cup of tea.
I am saying not just about Clickbank affiliate program but any other affiliate program.
Therefore, you need to have some experience of working on the Internet with blogs, collecting emails and doing things what an Internet marketer would love to do.
2. It’s Hardcore Selling NOT Blogging or an Adsense Program
Now second misperception floating around Clickbank is that even a blogger could start making money with this program.
Again, this is a myth. Clickbank or any other affiliate marketing program is all about hardcore selling not getting clicks on your contextual ads like Google Adsense.
Here, the art of blogging does not work because you need to have a marketing mind, a mind that could understand what people are looking for and sell relevant products to them.
You must have art of selling not art of writing.
I am not saying that a blogger could never make money with Clickbank, off course he could, but again in India bloggers cannot expect much from this program.
So, develop marketing and selling skills.
3. Choosing an Audience – Indian or American
This is the most important thing to know for an Indian affiliate marketer. The whole point of writing this blog goes in vain if you fail to understand this very point.
If you are an Indian affiliate marketer then choose Indian audience only. That is the trick. If you are born and brought up in India and only exposed to this culture then you would not be able to sell even a single product to Americans or English speaking people.
If you think that you could start selling products to English speaking countries and generate a lot of sales daily then you are wrong. It is because you would fail to relate with people from these countries.
Hence, it is better that you stick only to Indian Audience and make few sales.
4. Understanding Indian Customers
Now, it is clear that you are going to promote products only in Indian markets then the next step is you have to understand the Indian customers.
The first thing you must know that in India people who buy things online are very less compared to English speaking countries. People who buy stuffs online lives only in metropolitan cities of the country.
Hence, you need to know the buying habits of Indian consumers. Moreover, you have to find out what they are doing online. It is very important to know the demographics of Indian consumers who are online.
You cannot succeed if you fail to know about your audience to which you will be selling some of the Clickbank products.
5. Choosing a Right Product for Indian Customers
Now, you have found out about your online customers, it is time to choose a right king of product for them. Remember, in India you cannot sell every kind of product because people here are very much different than people in USA or UK.
The best products that you could sell is make money, health products, software etc.. Your eBooks could be of topic ranging from Make Money Online to weight loss tips.
Never ever try to sell physical things that need shipment. Although Clickbank does not have any physical product but for other affiliate programs those have physical products, avoid selling them.
According to me, the best product that you could sell is eBooks related to making money online, blogging and affiliate marketing. There are a lot of people roaming online who want to make money online and there is a chance that you could sell something to them.
6. Gravity, Commission Rate and Refund Rate
Now it is clear about the product you’re going to sell, you have to choose a best product from thousands of others present in Clickbank marketplace.
You have to choose a product which is of good quality and people would love to read it. It is better if you buy that product for yourself and find out whether others are going to like it or not. If you don’t like the product then don’t promote it.
You need to consider various factors before choosing a product.
- Gravity – Gravity is nothing but competition. It gives you an idea how popular the product is and how many other affiliate marketers just like you are promoting it. If gravity is very high then do not go for that product. Choose a product with medium gravity like 20 to 40.
- Commission Rate – The vendor should give you at least 50% in commission. Nothing short of it. If a product is selling for $40 then you should make at least $20.
- Refund Rate – Take care in mind that refund rate should not be too high. If too many people are refunding the product then you should not promote it. The rate should be 20% to 30%. If it is 40% to 50% then don’t sell it.
7. Choosing a Promoting Platform – Blogs or Email Marketing
This is very important thing to know. As I said earlier Clickbank is for experienced marketers. So if you have to choose between promoting through sales page on a blog or through direct email marketing then I would go for Email marketing.
It is because Email marketing is lot easier for selling products. Although you could sell limited copies of a product but still you could make some money.
On the other hand selling through blogging or websites by writing sales letter is bit difficult because you have to have great convincing power and only an experienced marketer could do it.
If you have an email list collected through Aweber system then you could use that otherwise blogging is the way forward.
could also use certain paid advertising programs like Google Adwords which are very good for making money with Clickbank products. If you know the trick then you could earn a lot of money. Paid advertising is not bad it works when it comes to affiliate marketing.
8. Best Software Tools for Affiliates
Clickbank affiliate marketers in India should also know about some of the software tools available that could help you in choosing and selling few great products.
Clickbank has over 20,000 different products and it is very difficult to choose one right product. Hence I use a tool called www.cbengine.com that would really help you in sorting out right product.
Similarly, if you want to know the products that are trending then you could also use www.cb-analytics.com
Then there are many other products which are paid and free.
9. Experiment New Products and Promoting Methods
A Clickbank affiliate marketer in India should always be ready for experimenting new products and promoting methods. If you find a product that is not selling then you could choose another one and run a new campaign with it.
Similarly, if you find that email marketing is not good for you then you could try promoting through blogging or vice versa. Keep finding out different ways to promote your products.
Experimenting with new things is the key to success here.
10. Do NOT Expect High Income
Finally, I would suggest you not to expect a large income from Clickbank if you are an Indian affiliate marketer. Those people who show check of worth $10,000 to $50,000 is just a mirage.
In India, at best you could make $1000 to $2000 per month for 3 to 4 months continuously. That’s it.
So don’t expect a jackpot here.